As a part of tricks learned from neuroscience you can effect on the impression and perceived context of the visuals by playing around with sounds. That video with unlucky frog shows us how easy it is.
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Managing perceived context with sound design
Use the effect of the social community on customers’ opinion.
We cannot mention this amazing trigger. Phycology professor, Robert Cialdini once said: “persuade the man thinking the same way as those you have already convinced is much easier than to convey the idea to free from any stereotypes maverick”.
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